Despite the feeling coming out of last night's RAW being that Bray Wyatt is in store for a babyface turn, the plan is to keep him a heel for the time being.
The thought behind The Wyatt Family right now is to keep them heel until The Shield turns heel, so the two sides will continue to remain on opposite sides of the fence, with the obvious exception of Roman Reigns, who as noted will eventually be split off and turned into a singles babyface competitor.
