8/26/13 Raw 1/4 Hour Ratings: Punk/Heyman, Bryan Gauntlet, AJ's Promo = Ratings!

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WWE Raw on Monday, August 26 scored a 3.07 rating, down from a 3.24 rating last week following the Summerslam PPV.

Outside of last week's Raw, it was the highest-rated show in one month dating back to July 8.

One year ago, Raw on August 27, 2012 scored a 3.14 rating.

- Raw averaged 4.190 million viewers, down 2.5 percent from last week's season-high 4.298 million viewers.

Hourly Break Down: 4.129 million first hour viewers (vs. 4.076 million last week), an increase to 4.291 million second hour viewers, and the regular decline to 4.151 million third hour viewers (vs. 4.333 million last week).

Removing last week's show, Raw was the most-watched episode since May 20, a span of three months. It's a good sign for the first week of Daniel Bryan now the top babyface while flag-bearer John Cena is injured.

- On cable TV Monday night, Raw ranked #2 on cable TV, trailing "Longmire" on A&E. Raw ranked #1 in key demos of males & adults 18-34, males & adults 18-49, and adults 12-34.

In the week-to-week demos, Raw dipped four-tenths of a rating in m18-34 compared to last week's season high, but Raw was essentially even in males 18-49 compared to last week.

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WWE Raw Quarter-Hour Ratings Trends 8/26/13

- BIG WINNERS: C.M. Punk-Paul Heyman, Daniel Bryan Gauntlet, A.J. Lee promo.

The latest teaser for C.M. Punk getting his hands on Paul Heyman generated the highest-rated quarter-hour rating of this week's Raw episode.

WWE's latest version of Daniel Bryan running the gauntlet also delivered again, scoring nearly an identical rating in Q8 among the key demographic of males 18-49.

The over-run - with the conclusion of Bryan's gauntlet vs. The Shield and tension rising for someone to help D-Bryan - then jumped to the highest over-run rating since we began tracking the m18-49 quarter-hour demos in May.

Specific Numbers: 2.39 m18-49 rating for the Punk-Heyman teaser in Q5, 2.38 rating for the Bryan Gauntlet in Q8, and 2.83 rating for the over-run (vs. 2.75 rating over-run last week).

The remainder of this week's Raw hovered in the middle-ground of a 2.0-2.2 rating.

Within the quarter-hours, it's worth noting that A.J. Lee's brief "worked shoot" promo on "Total Divas" drew the most-watched minute of the show prior to the over-run segment.

Raw Ratings Flow in M18-49 Demo

- OVERALL: 2.19 rating / 1.376 million viewers

- Q1: Raw opened with a 2.16 rating for 15 minutes of an uninterrupted promo segment involving Triple H, Daniel Bryan, and Randy Orton.

- Q2: Raw increased to a first-hour-high 2.19 rating for a five-minute conclusion to the promo segment, one commercial, Cody Rhodes vs. Fandango, and half of a commercial.

The increase came from the five-minute promo conclusion. Within Q1 and Q2, Raw increased from 1.2 million to 1.3 million to 1.4 million to 1.5 million to 1.6 million in Q1, then finished with 1.7 million at 8:18 p.m. EST when the segment concluded.

When the segment concluded at 8:21 p.m., a big chunk of viewers bailed to "American Pickers" on History. During the first hour, "Pickers" drew the most viewers away from Raw, followed by a "Duck Dynasty" re-run on A&E.

- Q3: On the other side of the break, Raw dipped to a show-low 1.97 rating for Rhodes & Miz vs. Fandango & Damien Sandow, backstage segments, and one-and-a-half commercials.

- Q4: Raw stayed at a show-low 1.97 rating for the first-half of C.M. Punk vs. Curtis Axel and two full commercial breaks. During the last break, another chunk of viewers bailed to "American Pickers."

- Q5: Raw jumped 21.3 percent to a 2.39 rating at the top of the second hour for the teaser of Punk getting his hands on Paul Heyman, the extended beat down on Punk that went until 9:12 p.m. EST, and one commercial at the end of the segment.

Peak viewership was 1.692 million viewers at 9:07 p.m. The segment then concluded with 1.690 million viewers at 9:10 p.m.

At the top of the hour, Raw got chunks of viewers from Duck Dynasty, American Pickers, and Real Housewives of OC once those shows concluded.

- Q6: Raw began sliding with a 2.16 rating for Brie Bella vs. Natalya, A.J. Lee's post-match "worked shoot" promo on the "Total Divas" show, and one commercial.

However, within the segment, A.J.'s promo popped to 1.731 million viewers at 9:23 p.m., then 1.770 million viewers at 9:24 p.m.

- Q7: Raw dipped again to a 2.13 rating for another round of Alberto Del Rio vs. Rob Van Dam, plus one commercial.

Notable in Q7 was a significant chunk of viewers (96,000) coming over from "Lizard Lick Towing" at 9:31 p.m. This contributed to TruTV being the second-largest contributor of viewers to Raw during the second hour.

- Q8: Raw dipped to a second-hour-low 2.05 rating for backstage interview segments and two full commercial breaks, "bringing the crowd down" from the second hour action.

There was one minute where Raw popped to 1.717 million viewers for Heyman and Curtis Axel's backstage interview before getting in their car and leaving.

- Q9: At the top of the third hour, Raw actually declined again to a 2.04 rating for WWE champion Randy Orton vs. Christian.

Compared to the Top of the Second Hour, Raw did not draw in a significant number of new viewers in the Top of the Third Hour. The top source was 17,000 viewers from "General Hospital."

- Q10: Raw stopped the ratings slide with a 2.10 rating for the final few minutes of Orton-Christian, Daniel Bryan's post-match paint-job backstage, one commercial, and Triple H & Orton surveying the paint-job after the break.

The final few minutes of Orton-Christian redeemed the meat of the match in Q8, as the finish of the match popped to 1.632 million viewers, which easily topped the Q9 segment and anything else in Q10.

- Q11: Raw dipped to a 2.07 rating for Titus O'Neil vs. Jack Swagger, a Wyatts vignette, and two full commercial breaks.

The only notable movement of the third hour was 48,000 viewers bailing to "Baseball Tonight" on ESPN from 10:42 to 10:43 p.m. during the second commercial break of the hour.

- Q12: Raw jumped 15 percent to 2.38 rating for Bryan vs. Seth Rollins and one mid-match commercial.

- Over-Run: Raw jumped 18.9 percent to a 2.83 over-run rating for the end of Bryan-Rollins, Shield jumping Bryan to cancel out the rest of the gauntlet, and the show-closing angle with Triple H holding back the roster from helping Bryan.

Included were the most-watched minutes of the show with 1.790 million viewers at 11:03 p.m., then 1.877 million viewers at 11:04 p.m., and 1.788 million viewers at 11:05 p.m. when Raw signed off.

At the start of the over-run, Raw gained 37,000 viewers from "Basketball Wives," then a steady trickle of viewers tuned in from other shows during the remainder of the over-run.

» Bryan&Kane or Punk&HeyMan?
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» Raw TV ratings are in for three-hour show, detailed comparisons to past three-hour Raws