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 1/6/14 'Old School' Raw Rating: Up 9% From Week Prior

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King Silva
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King Silva

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1/6/14 'Old School' Raw Rating: Up 9% From Week Prior Empty
PostSubject: 1/6/14 'Old School' Raw Rating: Up 9% From Week Prior   1/6/14 'Old School' Raw Rating: Up 9% From Week Prior EmptyWed 08 Jan 2014, 11:37 am

http://pwtorch.com/artman2/publish/WWE_News_3/article_75534.shtml#.Us1hgLS8xi0

"Old School" WWE Raw on Monday, January 6 scored a 3.23 rating, up nine percent from the final Raw of 2013.

It was the highest rating since the night after Summerslam in August, which scored a 3.24 rating.

- Raw averaged 4.537 million viewers, up 10 percent from the final Raw of 2013. It was the most viewers since the night after WrestleMania 29 in April, which averaged 4.612 million viewers.

Hourly Break Down: 4.723 million first hour viewers, decline to 4.427 million second hour viewers during the meat of the BCS Title game, and slight increase to 4.463 million third viewers.

The first hour was the most-watched since March 11, 2013, even more than the night after WM29. For the first time in 14 weeks, the third hour viewership increased from the second hour.

- The BCS Title game scored a 14.4 rating and averaging 25.6 million viewers on ESPN, which was up from the previous year's college football game due to the blow-out nature of the 2013 edition.

On cable TV Monday night, Raw ranked #3 behind football and "Major Crimes" on TNT, but #2 in key male demos behind football.

- Last year, the first Raw of 2013 against the BCS Title game scored a 3.14 rating and averaged 4.421 million viewers. Last year's third hour was more watched than this year's third hour due to the football game turning into a blow-out, which send viewers to Raw.


Caldwell's Analysis: Hard to say if the "Old School" stunt, weather, or both helped boost Raw TV ratings. With a majority of the U.S. currently facing harsh weather, people are staying inside, which contributed to big audiences for football and wrestling on the same night. Regardless, WWE will certainly take a five-month-high TV rating in the middle of TV contract negotiations.

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